Ethan Allen at 1691 Route 22 in Watchung — Courtesy: The Goldstein Group
By Joshua Burd
Ethan Allen has opened a new location on Route 22 in Watchung, where it occupies more than 4,200 square feet after relocating from a nearby site.
According to The Goldstein Group, which represented the tenant, the home furnishings chain has backfilled a former Chase Bank pad site at Green Brook Commons. It’s leasing the 4,230-square-foot space at 1691 Route 22 under a deal with Urban Edge Properties.
The Goldstein Group Principal Neil Goldstein and Executive Vice President Mark Handwerker completed the assignment on behalf of the retailer. Jeffery Realty’s William Farkas and Mike Testa represented the landlord.
“Ethan Allen was looking to relocate its existing store and after a thorough analysis of the market, it was decided to find an alternative near the prior location,” Goldstein said. “Additionally, the company decided to reduce its store size from a larger model to one of their new prototypes.”
In a news release, the brokerage team noted that Greenbrook Commons is anchored by Aldi, BJ’s Wholesale Club, Buffalo Wild Wings and The Vitamin Shoppe. Nearby retailers include Target, TJ Maxx, PetSmart, Old Navy, DSW and many others on the Route 22 corridor.
Urban Edge leases 4,300 sq. ft. in Watchung for new Ethan Allen store
