Former ASCO headquarters site in Florham Park sold, slated to become senior housing

Oct 27, 2025 | Office, Residential & Mixed Use

By Joshua Burd

The site of a vacant office building in Florham Park is now slated for redevelopment, with plans calling for new senior housing after a sale arranged by Cushman & Wakefield and RePropCo.

Brokers with the firms represented the Northern Trust Co., the trustee of the Emerson Charitable Trust, in its sale of the 55-acre property at 50 Hanover Road. They also represented the buyer, Garden Homes, noting that a proposal for the former Automatic Switch Co. headquarters site includes 305 age-restricted multifamily units, 61 of which will be designated as affordable housing to support the borough’s state-mandated obligation.

The listing team included Cushman’s David Bernhaut, Ryan Dowd, Niko Nicolaou and JP Hohl, who worked in partnership with RePropCo’s Brian Whitmer. Terms were not disclosed.

“We’re proud to play a role in a project that revitalizes an underutilized site while delivering high-quality housing in one of Morris County’s most sought-after communities,” Dowd said. “The site’s prime location made it a compelling strategic investment for the buyer, who is committed to supporting regional housing needs and contributing to the enhancement of the local residential landscape.”

The brokers noted that 50 Hanover Road, which sits at the Vreeland Road intersection, represents one of the largest redevelopment opportunities in eastern Morris County. That’s due in part to its proximity to the area’s top retail corridors, major roadways and nearby corporate headquarters.

“The transaction underscores the sustained investor confidence in New Jersey’s residential development market, particularly in communities with strong demographics and proximity to employment centers,” Whitmer said.

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Joshua Burd

Joshua Burd, an award-winning reporter and editor, has been covering New Jersey commercial real estate for 13 years. Many industry leaders view him as the go-to real estate reporter in the state, a role he is eager to continue as the editor of Real Estate NJ. He is a lifelong New Jersey resident who has spent a decade covering the great Garden State.

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