Adventure Crossing USA at 515 Monmouth Road in Jackson — Courtesy: JLL
By Joshua Burd
Cardinale Enterprises is seeking equity partners for a three-phase, 222-acre project in Jackson where plans call for a new convention center, two hotels and hundreds of residential units alongside a host of existing retail space and athletic facilities.
Brokers with JLL are leading the offering for what’s known as Adventure Crossing USA, which sits just off Interstate 195 and roughly a mile from Six Flags Great Adventure. They noted that the property at 515 Monmouth Road is already home to national credit tenants such as Taco Bell and Starbucks, which operate on long-term ground leases, as well as a large facility known as The Dome at Adventure Crossing that houses a Toptracer Golf and TopGolf Swing Suite, providing a strong foundation for the project’s additional phases.
Those plans include a proposed hospitality and event center, JLL said, adding that the site’s flexible in-place zoning allows for the development of up to 1,200 residential units. That includes 228 homes that are fully approved as part of the project’s third phase, with an additional 13.39 acres to be developed.
Currently, there are plans for a bowling alley, a cigar lounge and multiple restaurants on land adjacent to The Dome, among other possibilities, JLL said. The firm also noted that the existing space can be transformed into an indoor concert hall with seating for up to 4,900 and a stage or used as a sports venue with a full-size driving range or expo space.
“Adventure Crossing is ideally located in the heart of central New Jersey, directly off I-195
providing connectivity from New York City to Philadelphia, and sits between the Garden State
Parkway and New Jersey Turnpike, with proximity to the popular northern Jersey Shore points,” JLL wrote in its offering materials. “Nationally renowned Six Flags Great Adventure amusement park is situated adjacent to the property.”
Adventure Crossing also has eight full-sized, multisport athletic fields, as well as a field house, which can be converted to outdoor concert space, JLL said. The facility attracts sports teams and families from far and wide, creating a constant demand for lodging food and entertainment.
The marketing team includes JLL’s Ryan Robertson, J.B. Bruno, Kevin O’Hearn, Jose Cruz, Jeremy Neuer and Will Mitchell, with leasing support from the firm’s David Townes and Alana Friedman.
