A rendering of the new Target at Westmont Plaza, Kimco Realty Corp.’s retail center in Haddon Township — Courtesy: Kimco Realty Corp.
By Joshua Burd
Target has leased 48,000 square feet in Haddon Township, where one of the company’s new small-format stores will anchor a repositioning project being overseen by Kimco Realty Corp.
The real estate investment trust said Wednesday that it had inked the deal with Target at Westmont Plaza, which it described as the first step in reinventing the 173,000-square-foot, open-air center. The new store is set to open in July 2018.
“The addition of Target opens the door for some exciting changes that will significantly enhance the retail and service offerings available in Haddon Township,” said David Jamieson, executive vice president and chief operating officer of Kimco Realty. “Quality attracts quality, and we’ve seen that time and time again across our portfolio as we redevelop assets and execute on our 2020 Vision. Residents can look forward to additional changes in the near future, with Target setting the tone for Westmont Plaza’s revitalization.”
Kimco said the Westmont Target, which is the brand’s third small-format store in New Jersey, will provide residents with a quick-trip shopping experience with an assortment of apparel and accessories, grocery and grab-and-go items, beauty products, electronics, toys and more. The store will also offer a CVS Pharmacy and Target’s order pickup service.
The Minneapolis-based retail giant said earlier this week that it would expand its footprint of small-format stores in New Jersey with new locations in Parsippany and Haddon Township. The company already has such a location in Closter.
The stores are about a third of the size of a typical Target location. The Parsippany space will measure about 65,000 square feet, backfilling a former Pathmark space in the Troy Hills Shopping Center.
The Haddon Township location will sit at Cuthbert and MacArthur boulevards. Target has reportedly said it plans to operate more than 130 small-format stores nationwide by the end of 2019.
“We’re thrilled to bring the convenience of Target and its robust assortment of offerings to the residents of Haddon Township,” said Tom Simmons, president of Kimco’s Mid-Atlantic Region. “This addition is the perfect fit for the community, and we look forward to providing more best-in-class brands that will transform the shopping experience at Westmont Plaza.”
