Founded in 2002 by Scott Redler and Bill, Randy and Freddy Simon, Freddy’s Frozen Custard & Steakburgers offers cooked-to-order steak burgers with a signature seasoning, Vienna beef hot dogs, shoestring fries and frozen custard. — Courtesy: CBRE
By Joshua Burd
A fast casual restaurant chain has picked Linden for its first New Jersey location, with plans to open a 3,200-square-foot store along the city’s main highway retail corridor.
According to CBRE, which represented a regional franchisee for Freddy’s Frozen Custard & Steakburgers, the eatery will debut later this month at 1000 West Edgar Road, joining a well-traveled shopping center anchored by Walmart and LA Fitness. The Wichita, Kansas-based chain will operate from its prototypical building, a freestanding structure with a double drive-thru, under a pad lease at the 47-acre Legacy Square property.
CBRE’s Steven Winters, Mike Horne and Nicole Nannola brokered the deal on behalf of the northern New Jersey franchisee. They noted that Freddy’s, founded in 2002 by Scott Redler and Bill, Randy and Freddy Simon, offers cooked-to-order steak burgers with a signature seasoning, Vienna beef hot dogs, shoestring fries and frozen custard.
Private equity firm Thompson Street Capital Partners acquired the brand earlier this year, CBRE said. There are currently more than 400 Freddy’s restaurants nationwide in 32 states.
Its new location, at a complex built by Cypress Development, is part of the redeveloped site of a historic General Motors along Route 1&9.