120 Route 46 West in Parsippany — Courtesy: NAI James E. Hanson
By Joshua Burd
A furniture retailer is set to open a new 12,000-square-foot store and showroom along Route 46 in Parsippany, following a deal arranged by brokers with NAI James E. Hanson.
In a news release, the real estate services firm said it represented Home Comfort Furniture in the deal at 120 Route 46 West. The new location provides the furniture and bedding retailer with an easily accessible space in one of the state’s most in-demand retail corridors, brokers said, while allowing it to establish the only furniture outlet in the Parsippany area.
NAI Hanson’s Randy Horning and Darren Lizzack negotiated the full-building lease on behalf of both the tenant and the landlord, Peak Realty Enterprises LLC.
“Despite skepticism regarding the retail market in recent quarters, we continue to see strong demand for well-positioned retail space in corridors like Route 46,” Horning said. “We recognized that this location would be perfect for Home Comfort Furniture as the area was currently lacking a furniture outlet, and the accessibility of the space made it ideal for the company to establish a presence in the market.
“The Parsippany market’s strong growth fundamentals continue to make it an ideal location for both retail operators like Home Comfort Furniture and retail owners searching for quality tenants.”