A rendering of a view into two Topgolf Swing Suite bays at the Ocean Resort Casino in Atlantic City — Courtesy: Topgolf
By Joshua Burd
Topgolf is bringing its popular sports and entertainment concept to Atlantic City, where it plans to partner with the new Ocean Resort Casino at the site of the former Revel property.
The fast-growing operator announced this week that it will open a full-swing golf simulator with 11 bays, a first-of-its-kind virtual putting green and interactive multisport gaming experience at the casino. Known as the Topgolf Swing Suite, the offering will be among the new attractions at Ocean Resort when it opens this summer, offering visitors interactive entertainment with expansive ocean views and a focus on hospitality amenities.
It will be the world’s largest Topgolf Swing Suite, the operators said.
“No detail was overlooked in the development of Ocean Resort Casino,” said Bruce Deifik, chairman of AC Ocean Walk, the company that acquired the former Revel casino earlier this year. “We’re aligning with companies and brands that are the best at what they do to optimize the overall guest experience, and Topgolf is one of the best in terms of delivering cutting-edge entertainment and memorable social experiences that capture the spirit of competition and fun.”
Topgolf, which mixes a modern, technologically advanced driving range with a sports bar concept, has experienced global growth in recent years and is also growing in New Jersey. After opening its first Garden State location in Edison last year, the company is now building out a facility in Mount Laurel.
The concept known as Topgolf Swing Suite also launched in 2017 and has become a destination for business and social gatherings at luxury hotels, fitness centers, casinos, sporting events and entertainment venues across the country, according to a news release. In addition to Topgolf and other multisport games, the space will feature lounge seating and food and beverage offerings.
Each bay and lounge area can accommodate up to eight people at a time, while offering ocean views high atop Atlantic City.
“With 11 bays and 26,000 square feet, the size, scale and breathtaking views of the Atlantic Ocean, the Topgolf Swing Suite at Ocean Resort Casino will be unlike anything the entertainment industry has seen before,” Topgolf Swing Suite President Ron Powers said. “We’re extremely proud to partner with Ocean Resort Casino to bring this one-of-a-kind, interactive social experience to Atlantic City visitors of all ages.”
AC Ocean Walk acquired the shuttered Revel property in January for $200 million and plans to reopen it this summer. The plan will represent a second chance for the failed 1,399-room casino hotel, which opened in 2012 but closed two years later after two bankruptcies and a failure to connect with patrons in Atlantic City.