Somerset Development recently gathered with team members and local officials to mark the start of construction for Campus, a planned 72,000-square-foot flexible workspace facility for midsized businesses at its flagship Bell Works complex in Holmdel. — Courtesy: Somerset
By Joshua Burd
Somerset Development has started its buildout of a new 72,000-square-foot facility in Holmdel that it hopes will provide flexible workplace options to medium-sized businesses.
Known as Campus, the offering will be the latest addition to Somerset’s 2 million-square-foot Bell Works property on Crawfords Corner Road, just west of the Garden State Parkway. The developer plans to offer fully furnished and fully wired workstations within the space, with an opening date slated for the first quarter of 2022.
“As more companies and their workers continue their return to the office, many are seeking a high degree of flexibility, both in their physical environment and the terms of their lease,” said Ralph Zucker, president of Somerset Development. “Campus presents a unique solution for all of their needs — offering a stylish and appealing space that employees will be eager to visit, as well as the ability to adjust the footprint and design of their office as their business continues to evolve. We’re extremely excited to break ground on the space and begin welcoming new companies to the metroburb in the coming weeks and months.”
Plans for Campus call for a design with sustainable and so-called biophilic elements, including renewable selections, repurposed materials, LED and natural lighting and indoor plants, according to a news release. G3 Architects collaborated with Bell Works’ creative director, Paola Zamudio, and her team at NPZ Style & Décor to craft the look of the new workspaces.
Tenants at the facility would also gain access to the vast selection of breakout rooms, conferencing facilities and retail and dining options at Bell Works.
“Since we first welcomed Bell Works to Holmdel in 2013, they have consistently proven their ability to evolve and continue to attract successful companies and their employees to our community,” Holmdel Mayor Gregory Buontempo said during a recent ceremony to mark the start of construction. “Today’s groundbreaking is a testament to that continued ability, and we are extremely excited to be a witness to the metroburb’s ongoing success as companies adapt to a new era of work.”
In detailing the space, Somerset said it expects to draw businesses whose employees will split time between remote work and the office, adding to the need for flexibility. The facility will add to the range of workplace options at Bell Works, which also include customized, long-term private offices, pre-furnished suites and a newly expanded, membership-based co-working area known as coLab.
“Bell Works has long been known as a place where design and innovation take center stage, and Campus is a natural extension of those concepts that meets the fast-changing needs of today’s office tenant,” said Jeff Garibaldi Sr., CEO of The Garibaldi Group, which serves as the complex’s office leasing team. “Today’s groundbreaking brings us one step closer to a brand new offering that will continue to solidify this building’s place as the most forward-thinking and attractive office environment in New Jersey and the Northeast.”