90 Columbus in Jersey City — Courtesy: Ironstate Development Co. and Panepinto Properties
By Joshua Burd
Renters have flocked to a newly built, 51-story apartment tower in downtown Jersey City, leasing more than 400 of its 539 units since late last year.
The developers, Ironstate Development Co. and Panepinto Properties, on Tuesday announced the leasing milestone at 90 Columbus, the last piece of a massive redevelopment project adjacent to the Grove Street PATH station. The firms highlighted a leasing frenzy that taken place at the building since it came to market in November, allowing them to lease 75 percent of the property alongside The Marketing Directors.
Ironstate and Panepinto attributed the demand to 90 Columbus’ luxury living spaces, indoor and outdoor amenities and the convenience of the PATH Station, along with the offerings of downtown Jersey City.
“Like Jersey City itself, 90 Columbus reflects an evolution in the lifestyle experience sought by today’s renter which is centered around the best of city living,” said Michael Barry, president and CEO of Ironstate Development Co. “We’ve successfully attracted a wide range of residents through great design, an amenity package that delivers both recreational and communal work spaces, and a vibrant location with walkable access to neighborhood dining, retail, nightlife, culture and transportation.”
With views of the Manhattan skyline, New York Harbor and Statue of Liberty, 90 Columbus is the fourth and final phase of The Columbus Collection. The joint venture’s $800 million, mixed-use redevelopment goes back some 15 years and has produced 1,484 apartments, a 152-suite Residence Inn by Marriott hotel, a roughly 1,000-space parking garage and street-level retail space housing Base Gym and Sprove Market Place.
“The Grove Street neighborhood has evolved into arguably the most exciting neighborhood in Jersey City, with a comprehensive offering of lifestyle attractions that embody Jersey City living,” said Joseph Panepinto, CEO and president of Panepinto Properties. “90 Columbus enhances the overall setting while placing residents in the very heart of the neighborhood. The extraordinary pace of leasing activity we’ve experienced certainly underscores the value and appeal of that.”
The developers tapped famed Parisian interior architect Noé Duchaufour-Lawrance and internationally renowned landscape designer Bas Smets as part of the design team, according to a news release. They touted elements such as an intimate but grand lobby attended by a 24-hour doorman and full-time porters and a two-story communal lounge with a green winter garden.
The building also features a large communal workspace, a 60,000-square-foot outdoor landscaped roof deck with a pool, BBQ grilling stations, sport court, dog run and children’s play area, the news release said. Residents receive membership to the street-level, 30,000-square-foot Base Gym.
“Jersey City has matured in every way imaginable and earned a reputation of its own as a world-class destination in terms of arts, culture, dining and nightlife — which enhances its inherent attribute, proximity to Manhattan,” said Jacqueline Urgo, president of The Marketing Directors. “In 90 Columbus, Ironstate Development and Panepinto Properties have delivered a truly remarkable property that elevates the overall lifestyle to new heights.”